"Internet +" ignites the battle for transformation of the traditional building materials and home ma

Enterprises have penetrated into the building materials and home furnishing stores through the “Internet +” model, and the “Internet +” concept ignites the battle for transformation and upgrading of the traditional building materials and home furnishing market. Many "outside" companies have infiltrated the building materials and home furnishing stores through the "Internet +" model. The "Internet +" concept ignites the battle for transformation and upgrading of the traditional building materials and home furnishing market, and the market competition will be more fierce in the future. The China Building Materials Circulation Association suggested that traditional stores should pay more attention to "Internet +" and use traditional financial links to integrate traditional stores with the Internet to adapt to the market situation.


Recently, the National Building Materials Home Prosperity Index (BHI) for April released by the Department of Circulation Industry Development of the Ministry of Commerce and the China Building Materials Circulation Association was 99.58, an increase of 6.33 points month-on-month. In April, the sales volume of building materials and home furnishings stores above the national scale was 849.6 yuan, up 16.0% month-on-month.


Qin Zhanxue, executive vice chairman of the China Building Materials Circulation Association, interpreted the BHI data in this issue and stated that in April with the advent of the spring decoration boom, the BHI index rose to 99.58.


Qin Zhanxue said that from the perspective of the upstream real estate market, data from the National Bureau of Statistics showed that the April 2015 real estate development prosperity index (referred to as the "national housing prosperity index") was 92.56. With the adjustment of the property market policy, the national real estate market has shown signs of picking up. In the month of April, the sales area of ​​commercial buildings nationwide was 81.3 million square meters, a year-on-year increase of 7.0%. Sales of 571.6 billion yuan, an increase of 13.3%.


In April, China's manufacturing purchasing managers index (PMI) was 50.1%, unchanged from the previous month and above the threshold for two consecutive months. The expected index of production and operation activities that reflects corporate confidence is 59.5%, which continues to be in a high economic range. The corresponding BHI sub-index "Manager Confidence Index" rose by 3.72 points from last month, and its absolute value reached 69.3 (above 50 is bullish on the market outlook, and below 50 is bullish on the market outlook). It can be seen that the building materials and home furnishings market is still looking forward to "Red May".